Elegance
ABOUT THE PROJECT
Elegance is a company specializing in the management of residential and commercial towers with a luxurious, hotel-like atmosphere. The company was established in 2020 and has achieved a significant market share thanks to its connections and the precise management of CEO Doron David.
WHAT DID WE DO FOR THEM?
The company underwent a complete branding process, including name selection – “Elegance”, logo, and the development of a graphic language. In 2023, the company approached us again to create a promotional video.
WHAT WAS THE BRANDING STRATEGY?
The goal was to establish a significant market presence with coherent branding that conveys a sense of luxury and height (towers). The primary effort was choosing a name that encapsulates the company’s core values. After selecting the name, the branding was developed quickly and efficiently.
