Eye-catching design
What is the secret to successful design? How can we tailor our design to be SOM (Sales Oriented Marketing)? Is there a formula that ensures high results in every design? It’s not certain that this article will provide answers to all these questions. However, we will try to understand an important principle in design that […]
How to name your business?
If you are looking for a name for your business and are about to call it or your brand by the name of a private individual – stop everything and read what we have to say. “I can’t find a name for my business,” “I’ve been stuck for two months, I have no name!” “Do […]
The Relationship Between the Entrepreneur and the Brand
As I emphasize to the entrepreneur seated across from me that utilizing his name or the names of his children isn’t conducive to brand building, I notice him shifting uncomfortably in his chair.Expressions such as “the business is me” and the like are often used too casually, and I can certainly empathize with them – […]
