QA – Base
ABOUT THE PROJECT
QA – Base is a subsidiary of the successful startup entrepreneur Amir Laniado (B-FOCUS). In 2023, Amir began supporting startup entities in compliance and guiding them through bureaucratic processes and funds that require compliance before financing.
WHAT DID WE DO FOR THEM?
The initial requirement was to establish a website. For this project, we also designed an innovative logo that represents the company’s high values, adherence to international standards, and a strong commitment to bringing the project into compliance with all necessary regulations.
WHAT WAS THE BRANDING STRATEGY?
After considering the website structure based on UX/UI principles, we focused on connecting to the tech world to align with the content interests of the users. The site conveys a techy feel, even though the company deals with the administrative/regulatory side. Amir wanted us to communicate a deep understanding of the tech world, and we can confidently say that we achieved this goal.
