Quick Point
ABOUT THE PROJECT
Quick Point is an ambitious Israeli startup founded by entrepreneur Rami Arkosin. It gained significant attention when it competed on the television program “The Sharks.” The startup aims to revolutionize the design of lighting and electrical connections in private homes.
WHAT DID WE DO FOR THEM?
We conducted a full branding process for the startup, including conceptualizing the branding strategy. This involved creating a name (intended for trademark registration), slogan, a comprehensive graphic concept including logo and print materials, investor presentation, and graphical preparation for an online presence and other digital assets.
WHAT WAS THE BRANDING STRATEGY?
The goal for Quick Point was to build an innovative, young, bold, and groundbreaking brand that would bring the desired change to millions of homes worldwide. The resulting concept was extraordinarily well-received by potential investors, and we are firm believers that Rami’s revolutionary venture will find its way into the world and transform the way we consume electrical products and design our homes.
