Relo:style
ABOUT THE PROJECT
Relo:style is a charming initiative by the designer Bat-Chen Cohen, targeting the relocation community in Israel and worldwide, providing assistance and guidance in relocation processes to facilitate smooth transitions for employees and their families.
WHAT DID WE DO FOR THEM?
As part of the marketing process, we analyzed the best approach to reach this specific audience, devising interesting marketing strategies and, of course, creating coherent branding to advance the business as a relevant entity in the community.
WHAT WAS THE BRANDING STRATEGY?
The process included choosing a name and domain that suited the company’s activity. Searching for an internationally available domain yielded the combination and connection of terms, resulting in a flat design with warm colors to appeal to the tech community while conveying ease and warmth. Best of luck, Bat-Chen, it’s yours!
